blog

Featured Post

How do you make a big four firm sound human AND save the world? work with me.


Who needs a copywriter?

I’ve been a copywriter a while, like twelve-ish years. Over that time, I’ve had many questions about why copywriters are necessary – often to my face! So, I decided it’s time to put that list of fun questions together and answer the ultimate question: who needs a copywriter?  Listen, I’m just a girl, standing in front of a crowdContinue reading “Who needs a copywriter?”

Streamline your processes to consistently create & share content – even when you’re short on time!

We would all love to be one of those magical people who never struggles to find share-worthy content or think of a blog topic, right? They’re consistently sharing content that’s on-trend and interesting. They seem to be on top of everything and never miss a beat or drop the ball.  But it’s not magic. It’s a streamlined creative process!Continue reading “Streamline your processes to consistently create & share content – even when you’re short on time!”

Ethical Marketing: how to avoid being gross in the new normal

In the same way that ‘unprecedented times’ became iconic during the pandemic, as we navigate our way out of lockdowns and embrace life post-pandemic, ‘the new normal’ has become just as routinely uttered.  I’m sure that we’re all guilty of looking forward to saying how ‘we’re looking forward to getting back to normal, whatever normal means.’ In the UK, it’s becomeContinue reading “Ethical Marketing: how to avoid being gross in the new normal”

This is a local website for local people: top tips for improving your local SEO

The internet is a wild ride; it can be glorious and grim. But something that the internet is great at is connecting businesses and brands with their audiences. Thanks to the internet, we can connect with people from all across the world, and many of us do. But don’t forget about your locals; Mary & Sue from around theContinue reading “This is a local website for local people: top tips for improving your local SEO”

how do you make a big four firm sound human AND save the world? work with me.

the challenge  A Big Four Consultancy Firm have placed the climate crisis at the core of their business priorities over the next few years and have goals to not only match the Paris Agreement, but have set themselves impressive targets that go above and beyond.  With almost half a million employees, to make real change, the company needed toContinue reading “how do you make a big four firm sound human AND save the world? work with me.”

Some Lessons from David Ogilvy

Our parents teach us some pretty important stuff, right?  From my parents, I have learnt some excellent life lessons:  it’s vital to have an opinion (my mum is a Leo and has an opinion on everything) it’s better to be overdressed than underdressed Always be kind  Follow your dreams, not the money because wealth comes from other places AndContinue reading “Some Lessons from David Ogilvy”

How to be happy

That thing that we’re all striving for and constantly in pursuit of, can be summed up in the Oxford English Dictionary in just six words.

want funny words, stories packed with feeling and interesting tips & updates direct to your inbox? 
sign up below!

* indicates required