Over the last ten years, I have probably written the copy for over thirty websites! Below are some of my favourites.
Just a note – I’m not responsible for the design on any of these projects, just the copy.
Voices Foundation – visit website.
The Voices Foundation are an incredible charity that had two problems: they had so much copy and information that visiting their website was like a maze, and it was also incredibly jumbled and out of date. Starting with an audit, I assessed their reams and reams of web copy, looked over it from a UX perspective and created a wireframe for their web design agency to follow. Before then creating web copy that was succinct, engaging, and helped communicate their mission to support more children access music education.
Woody’s Lodge – visit website.
Woody’s Lodge are a charity supporting veterans, emergency service leavers and their families across Wales. They needed a new website to help them reach their service users, helping them in their goals of signposting and supporting veterans.
ONCREE – visit website.
ONCREE had the typical problem of being so busy working IN their business that they were struggling to find the time to work ON their business! By writing web copy that addressed their ideal client’s pain points and answered their questions, I gave them the freedom to focus on what they do best: taking care of their client’s businesses!
Masons Self Storage – visit website.
With over 115 years in business, Masons Self Storage are a family business with a lot of experience, they understand their ideal client’s wants, needs, and pain points, they just needed some help connecting with those clients digitally.
Davies Archytas – visit website.
Davies Archytas were a brand new financial services company looking to carve out a space for them in the financial services industry allowing them to stand out online and connect with their ideal clientele. By creating copy that told a story and wove a picture of the future throughout, they had a website that gave them the perfect springboard to launch their journey.
The Business Centre (Cardiff) – visit website.
The Business Centre is a serviced offices and co-working space based just outside of Cardiff, over the past few years, I have worked with them to create content and web copy that identifies pain points and connects them with their audience.
Archytas Strategic Financial Planning – visit website.
Archytas Financial Planning had an out-of-date and out-of-touch website that wasn’t connecting with their ideal client. After helping them to create their ideal customer personas, I wrote web copy that would help them to connect with their audience, creating credibility, authority and trust.
Les Portes De L’Orient – visit website.
Les Portes De L’Orient were looking to break into the Anglo-Saxon market, so this project was twofold: first, to translate their French website copy into English and then secondly, to re-write and optimise for an Anglo-Saxon market and search engines.
Masons Moving Group – visit website.
Masons Moving Group are one of Wales’ favourite removals companies, however they were looking for help with their SEO and were looking to rank for key terms across the UK and more locally. I wrote new copy with these goals in mind.