By delivering content that resonates with their interests and needs, businesses can build trust, establish authority, and ultimately drive profitable customer action. Whether through blog posts, social media updates, videos, podcasts, or email newsletters, content marketing allows businesses to connect with their audience on a deeper level and nurture long-term relationships that lead to sustainable growth.

Recently, I was creating a series of Instagram Reels and I was sat on the floor of my living room thinking to myself: how can I show off that I’m really fun to work with? I think I’m quite fun and my clients repeatedly feed back that working with me is fun, even when things get tricky, so there I was sitting on the floor of my living room trying to work out how to incorporate that into my video content.

Once upon a time, there was a small business owner, hands poised over their keyboard, their face lit up by the monitor in front of them and one question running across their lips: ‘What the f**k do I say on Instagram today??’

In today's fast-paced and demanding world, stress has become an inevitable part of our lives. However, learning effective stress management techniques can empower us to navigate challenges gracefully, maintain inner peace, and promote overall well-being. 

When Helen approached me, she had recently been diagnosed with ADHD in her late twenties. She wanted to also work with a coach to put in some processes to develop routines and habits (as these didn’t come automatically to Helen), as well as to find some direction for her life as she felt like she bounced from job to job, never really finding the right fit.

Warning: this blog contains some swears.When I’d go swimming as a child, and even as a teenager, I’d cling to the sides of the pool. And if I let go for a little while to make my way up the lane, I’d panic, splashing my way back to it. I’m not too sure where this fear of the water first started, I’ve never really been a fan of getting my face wet but there was a time in the sea where my swimsuit came undone and I was knocked over by a wave and I was dragged along the sea bank. I was already an unconfident swimmer, but that probably didn’t help.

In the fast-paced and demanding world of today, it's easy to become overwhelmed and neglect our well-being. However, prioritising self-care is not only essential for our physical and mental health but also vital for long-term success and fulfilment.

Human connection is a fundamental aspect of our lives, and nurturing healthy relationships is crucial to our overall happiness and well-being. Positive relationships provide support, understanding, and a sense of belonging. They contribute to our emotional resilience, personal growth, and life satisfaction. 

Amid the hustle and bustle of modern life, finding inner peace and tranquillity can seem like an elusive goal. However, mindfulness meditation offers a pathway to cultivate a sense of calm, clarity, and emotional well-being. Mindfulness meditation allows us to tap into our inner resources and find solace amidst the chaos by bringing our attention to the present moment and cultivating a non-judgmental awareness. 

Finding purpose and meaning in life is a profound journey that allows us to tap into our passions, values, and strengths. It is a quest for fulfilment and a sense of significance. We can discover a purpose-driven life by exploring our inner selves and aligning our choices with our deepest values.

Finding a balance between professional responsibilities and personal well-being can be challenging in our fast-paced and demanding world. However, by adopting effective strategies, we can achieve a healthy work-life balance, enhance productivity, and reduce stress. 

Life is full of ups and downs, and navigating challenging times can be daunting. However, building resilience empowers us to face adversity with strength, adaptability, and a positive mindset.

In the realm of coaching, creating a space that welcomes and embraces individuals from all walks of life is not only a 'nice' thing to do, but it's essential for unlocking the full potential of the coaching industry. Through inclusivity, we can foster meaningful connections, challenge societal barriers, and empower individuals to thrive in their pursuit of happiness and well-being.

If you're looking for the tl;dr, as we called it back in the day (too long, didn't read), ultimately, working with a life coach has one massive benefit: they support you to reach your goals faster. 

When you think about self-care, what do you think of? You might be imagining luxury spas and cucumber slices. If you're about to close this tab thinking, I don't have the time, money, or bandwidth to stop and take myself down to a fancy spa, then wait.